Small is the new Big

Them:  “You should franchise Oyster or try and build your brand large enough to sell it.” Me:  “No.” 20 years ago, we decided that making bamboo fly rods for a living was a good idea.  Why?  Why would we ever dream that our passage into adulthood commerce should be anything less or more than a simple […]

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Oyster Bamboo Fly Rods…2012 Year in Review…The Best Laid Plans of Bamboo and Fly Rods

“If it were easy…everyone would do this.” Those are the words that Bill whispered in my ear almost daily in the beginning of 2012.  As the year wore on, Bill’s whisper grew into a dull roar and those words’ final resting place became my mantra.  At the end of 2011, we had a plan for 2012. What’s the expression…no good deed, […]

Read More Oyster Bamboo Fly Rods…2012 Year in Review…The Best Laid Plans of Bamboo and Fly Rods