Small is the new Big

Them:  “You should franchise Oyster or try and build your brand large enough to sell it.”   Me:  “No.”   20 years ago, we decided that making bamboo fly rods for a living was a good idea.  Why?  Why would we ever dream that our passage into adulthood commerce should be anything less or more than […]

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Oyster Bamboo Fly Rods…2012 Year in Review…The Best Laid Plans of Bamboo and Fly Rods

  “If it were easy…everyone would do this.” . Those are the words that Bill whispered in my ear almost daily in the beginning of 2012.  As the year wore on, Bill’s whisper grew into a dull roar and those words’ final resting place became my mantra.  At the end of 2011, we had a plan for 2012. What’s the expression…no […]

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